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How to Create the Perfect Barbershop Business Plan [Free Template Inside!]

You have the skills. You got the passion. You’ve acquired the know-how. Starting a barbershop is a good option too, because in 2021 alone, there was a 1.3% rise seen in the grooming industry. Just look at this stat- an estimated $4.9 billion is generated, every year in the hair and salon industry. So what’s missing? Well, the thing you’re missing is a barbershop business plan.

Having a clear action plan and understanding of your business and what will impact it is extremely important.

Even if you are a veteran in the industry, knowing how your business is performing and keeping a hardcopy of your goals and forecasts is always a good idea. Especially if you want to secure funding .

Yes, we understand. Crafting a business plan that caters specifically to your barbershop can be tough. And while we cannot help with personalization, we can definitely help with providing some tips and techniques which will help you to write the perfect business plan for your barbershop.

Here’s a comprehensive guide on how to create a business plan for your barbershop business, completely from scratch. Here’s a list of what we will be discussing, you can jump to any section directly by clicking on the links. We even have a handy template for you at the end!

What is a business plan and why do you need it?

When do you need a business plan?

How to create a barbershop business plan from scratch?

Bonus: business plan vs budget.

4 common mistakes to avoid when creating your business plan for a barber shop

Parting thoughts

One thing that should be clear is that there is no set definition of a business plan. Generally, a business plan is a document that defines your goals and what your plan of action is to achieve them.

Your milestones and plans need to be documented so there is a hard copy of all the details and goals. This makes it easier to keep track of things. It is a good tool to organize your thoughts, and assist you in creating timeline graphs with solid projections to reach your targets.

Now that we know what a business plan is and why we need it, let’s cover a few scenarios that outline when you need a business plan.

4 situations where you might need a barbershop business plan

I. when you are just starting:.

When you are starting out, a business plan can serve as a solid plan of action and can significantly clarify your next steps.

Having the experience of creating business plans and inputting correct numbers and stats is always valuable and will help you when you need to make a barber business plan to secure financing.

II. When you are bringing in partners:

Asking someone to be a partner in your business venture is a huge commitment and it needs a thorough evaluation. What better way to convey your vision than to use a business plan and show every relevant detail?

III. When you are embarking on joint ventures:

An agreement between two companies where they share their work and profit, for similar or even the same goals is a joint venture. A business plan here would be a handy tool to relay the vision of your business and all the required information, like projected profit and loss, tactics and every other relevant detail.

IV. When you need to secure funding:

A well-written business plan for a barber shop will summarize your business’ history and background, which you can then use to successfully communicate to banks and investors and secure financing.

Lenders will want to know the actual potential of your business , and so every detail in your business plan is important to showcase that very potential.

There are multiple approaches to making a business plan. There are online functionalities , like SCORE or hiring someone from Fiverr or Upwork where they might charge anywhere from $20 to $500 depending on the contents and your needs for the business plan.

You can even consult a professional business plan consultant who will charge between $5000 to $20,000. Some might even charge up to $50,000.

But the most cost-effective way of creating a business plan is to create your own, from scratch . This way you can follow the guideline that we have provided and personalize it to fit your business needs and branding. After all, no one will know your business, better than you do.

Keeping that in mind, the following are the components of a business plan:

I. Executive summary

An executive summary is an overview of a document. The length and scope differ depending on the document. In general, an executive summary is anywhere from one to two pages long.

Usually the executive summary is written last, since it is much easier to write it when all the ideas of barbershop business plans are in place.

II. Business description

This is where you combine the key details of your business , what you do, your USP. It briefly includes: crafting a problem statement, identifying the target market, explaining the concept and strategy.

It is always a good idea to follow the 5 W’s. The Who, What, Where, When and, Why .

Who : Who are you? Who is your target customer? Describe who you are, your name, business name, and target market.
What : What is your service, describe what you do. Investors will want to know what you do. Use specifics and be clear.
Where : Where is your business located? Mention shop setup parameters, and the exact location of either where your business is, or where your business will be located.
When : What are your projections? Mention the timeline, note your short-term and long-term milestones. Aiming to expand your business and set up barbershop chains in the next 5 years? Note that down!
Why : Why would your customers want to come to your barbershop? What is your USP, why are you any different from your competitors in your area? Also, note your mission statement to mention why you’re in your business.

III. Industry overview

This is basically an overview of your business’ industry. What is the size of your industry, what sectors does it include?

Give an overview of the industry. Keep it brief and concise.
Find the trend and patterns and the factors that affect the industry as a whole. (eg: COVID19 drastically reduced footfall in all barbershops).
Describe your company’s position in the industry. Mention opportunities that your business can take advantage of to have a solid footing within the same.

IV. Market and competitor research

Market research is having an understanding of your buyer persona, your niche market, and what affects your persona’s decisions. The way you can go about doing market research is:

Conduct face-to-face discussions.
Create your buyer persona.
List out your primary competitors.
Check the pricing of your competitors.

Competitor analysis helps you identify your own value proposition and what makes your service different from other barbershops in the area. It tells you why your competitors are succeeding and also why they are failing.

Start by making a note of their sales and marketing channels and tactics.
Look at their pricing strategy.
Analyze which strategy works best for them.
Perform SWOT analysis.

V. Sales and marketing channels

It is crucial for your customers to know that your services exist, which is why you need a marketing plan. While it might seem obvious, a lot of businesses, especially, high-touch services like salons, spas and barbershops, underestimate the importance of marketing.

Marketing is not just pamphlets or advertising on the local billboard. It’s a promotional activity that requires public relations. Things have gone online, especially since Covid19 became a thing, and while services might be back offline, you have to adapt your marketing channels to online marketing.

Will your advertising be online, through Google my business, or local online directories like Grand Local , or Beauty Seeker ?
A good way to advertise is via a website or booking portal?
You can leverage reviews left for you to attract more business?
You might even want to start video marketing, a simple shot of you or your barbers cutting hair, maybe some sort of a tutorial, or also do product reviews.

Here is a more in-depth guide on marketing your barbershop , for you to never fail in marketing again.

Just hearing the word “budget” might make you feel anxious, but don’t worry. We’re here to help. This section will help you evaluate where our finances currently stand and what you need to do to hit your goals.

Basically, the process is for you to list your monthly fixed and variable costs, and then make decisions regarding the usage of your funds .

Making sure your market research is done well, is your first step. This is because a budget is decided by your business’ return, and you need to know your buyer persona well.

Bench quotes that “Budgeting + Book-keeping = a match made in heaven” . When your business is new, your budget is entirely fiction. The longer your business has been operating, the more solid groundwork you will have to make that fictional budget a functional budget.

To do that, you have to make sure that you are recording all your financial data through thorough bookkeeping. Here is a handy template that you can use to record all of your existing finances .

VII. Financial projection

This section provides a snapshot of your company’s future financial position. If you’re an established business, you should include historical data too. Banks and lenders like to see at least three years of your barber shop financial plan in the barbershop business model.

Ipad with barbershop business projections

Regardless if how long your business has been in existence, this section should include:

Sales forecast:

You can have short-term sales forecasts and long-term sales forecasts depending how long your business has been around.

If you are a new business, and you do not have enough historical results, it might make forecasting challenging. But having a good understanding of your marketing will make this job significantly simpler.

Note how many appointments you had in a month and the prices of each type of haircut and service that you provided.

Cash-flow statement:

It will outline how much revenue is coming in – which basically is going to be how much you charge for your services and how much is going out, monthly, and project the expected inflow and outflow based on that.

This is the inflow and outflow of revenue, how much you charge for your services, and how much is going out (in renting your shop and buying resources), monthly.

You can estimate approximately what your cash-flow statement will look like using your sales forecast and budget forecast – basically your barber shop business model.

Break-even projection:

It is every business’s dream to achieve the break-even point. Break-even is when you are neither losing money nor gaining profits. This means, your profits and expenses are exactly balanced and you have broken even!

If you have done your sales and cash flow prediction accurately, then it should be feasible to find the break-even point.

The information that you will need at hand is your costs and expenses. All the variable and fixed costs, employee salaries. Make a spreadsheet. This spreadsheet, ideally, should be turned into a graph to plot break even.

Calculating break-even can seem tough for a service business like yours. To say it simply, break-even is:

Fixed Cost per unit / (Sales per unit – Variable Cost per unit)

Here, units can be products you’re selling, like shampoo, hair talc, gel etc or types of services.

Balance sheet projection:

What is a balance sheet? A balance sheet determines where you stand financially in your barbershop business by keeping track of all records and elements of your business. A balance sheet should ideally have:

Assets: An asset is anything tangible owned by your business. It can usually be liquidated and be turned into cash. Your assets can be separated into current and noncurrent assets. Current assets are what you can expect to convert into cash within a certain period of time (eg: a year). Noncurrent assets are long-term investments that you do not expect to convert into cash in the near future.
Liabilities: This would be anything that your business owes to a debtor. It may include utilities, rent, taxes, etc. Just like your assets, your liabilities should also be separated into current and non-current liabilities.
Equity: This is the difference between your assets and liabilities, what remains when the business sells all its assets and pays off all its debts.

VIII. Management team

There are two reasons this section is required:

One is for the lenders. In service businesses like yours, lenders feel the quality and experience of the management team is important.
Another reason is for you, as a business owner, to know your team’s skills and decide what resources might be needed. Include details of what your team is offering in terms of intended results.

IX. Appendix

This section is usually the last thing to appear in barbering business plans. Although not absolutely necessary, a well-structured appendix can really persuade the reader that your plan is well thought out.

Generally, an appendix will include:

Charts, graphs, or tables that supplement information from other sections.
Any agreements, contracts, and supporting documents.
Marketing materials.
Resumes for each of your staff members.
Barbershop tools.
Credit history.
Building permit and equipment lease documentation

A common mistake people make is that a detailed budget is the same as a business plan. While it is true that a well-defined budget is very important, a good business plan is more than just the inflow and outflow of expenses.

the role of a business plan is basically to explain what one hopes to accomplish with their barbershop and how they will accomplish it. It is also an important documentation for financial institutions or investors to see whether their shop is worth investing in.

Role of a budget is to be those primarily internal documents that one will use to track income and expenses and determine where all the spending is taking place. Needing tools or giving someone a raise, all comes under budget.

4 common mistakes to avoid when creating your barbershop business plan

There is nothing wrong with making mistakes. After all, it is human nature. That being said, we can always work harder to minimize those mistakes. Here are 4 mistakes you should avoid making to make your business plan foolproof:

I. Using a static plan

Always keep in mind that things change overnight in businesses. All assumptions you made, might become moot when one aspect of your business changes.

Your business plan is where you keep a note of everything that is happening, and how those things might change your projections. Your planning is an ongoing process , which should change when the situation of your industry, your market, your competitors, and your own business changes.

Keep your business plan fresh. Keep reviewing and revising it.

II. Unrealistic projections

Every detail and statistic should be based on realistic data. Hockey stick forecasts are unrealistic. You cannot be too optimistic with no real historical data where you have seen unusual profitability in your business.

Projections have to be built from ground-up data. Lenders will understand if your forecasts are not right by looking at industry averages . If your business plan projects a margin much higher than established businesses in the industry, then that demonstrates a lack of understanding.

III. Ignoring idea validation

Making sure your plan is proofread multiple times is imperative . Include your team in the process. Don’t be scared of a 2nd opinion.

In fact, if you think you’re not business savvy enough to navigate through your business plan and figure out the mistakes, then you can get help from a business advisor.

IV. Vague goals

Having vague goals like “being successful” is meaningless. Wanting to be successful is not a problem, but that is an unclear goal. Success is subjective.

The objective of the business plan is to get solid results, and just like unrealistic projections, setting vague goals will not help you get your desired results. You need goals that can be tracked.

Unclear milestones will not only be meaningless to you, but also to the investors, no matter how excellently you present it in your business plan.

Always remember, there is no right way to create a business plan. While there are components and elements that are necessary, it is not a hard and fast rule.

Having a barbershop business plan is not about being a 100-page long essay, but about setting realistic milestones that you can track, and make changes while constantly reviewing your progress.

To make it simpler for you, we made a template curated for you!

Download the FREE barbershop business plan template!

Save it or print it out and use it to create a robust business plan!

Yay! You are one step ahead in a successful barbershop business!

All of this might seem overwhelming. After all, how do you track all employee’s schedules and track their progress accurately? Well, for this very reason, Appointy has a barbershop software that helps you track real-time reports of your business, take care of your appointment scheduling needs, and manage your admin work!

Happy planning 🙂

About Appointy We at Appointy, help business owners grow and run their businesses with our online scheduling software. This blog was a part of our ‘Manage your Business’ category, where we provide expert tips, and resources, or simply talk about the challenges that small and medium businesses face every day. If you have any thoughts on this blog or would like to chat about your business struggles and achievements, let us know in the comments below. We love a good talk!

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Barber Shop Business Plan

Download a sample barber shop business plan

Need help writing your business plan from scratch? Here you go; download our free barber shop business plan pdf to start.

It’s a modern business plan template specifically designed for your barber shop business. Use the example business plan as a guide for writing your own.

After getting started with upmetrics , you can copy this sample barbershop business plan into your business plan and modify the required information and download your barbershop business plan pdf and doc file . It’s the fastest and easiest way to start writing your business plan.

Related Barber Shop Resources

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How to Start a Barbershop

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Essential Parts of Your Business Plan

About the Author

Upmetrics Team

Upmetrics is the #1 business planning software that helps entrepreneurs and business owners create investment-ready business plans using AI. We regularly share business planning insights on our blog. Check out the Upmetrics blog for such interesting reads. Read more

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Barber Shop Business Plan Template

If you want to start a barber shop business or expand your current one, you need a business plan.

Over the past 20+ years, we have helped over 7,000 entrepreneurs and business owners create business plans to start and grow their barber shops.

Below are links to each section of your barbershop business plan template:

Next Section: Executive Summary >

Barber Shop Business Plan FAQs

What Is the Easiest Way to Complete My Barber Shop Business Plan?
Growthink’s Ultimate Business Plan Template allows you to quickly and easily complete your Barber Shop Business Plan.
What Is a Barbershop Business Plan?
A solid business plan provides a snapshot of your barber shop as it stands today, and lays out your growth plan for the next five years. It explains your business goals and your strategy for reaching them. It also includes a marketing plan and market research to support your plans. Your plan should also include a full financial model including income statement, cash flow statement and balance sheets.
Why Do You Need a Business Plan?
If you’re looking to start a barber shop or grow your existing barber shop you need a business plan. A successful business plan will help you raise funding, if needed, and plan out the growth of your barber shop in order to improve your chances of success. Your own barber shop business plan is a living document that should be updated annually as your company grows and changes.
What Are the Sources of Funding for a Barber Shop?

The second most common form of funding for a barber shop is personal savings. Other funding options are credit cards, crowdfunding and angel investors. Angel investors are wealthy individuals who will write you a check. They will either take equity in return for their funding, or, like a bank, they will give you a loan.

Start Your Barber Shop Plan Here

BARBER SHOP BUSINESS PLAN OUTLINE

Barber Shop Business Plan Home
1. Executive Summary
2. Company Overview
3. Industry Analysis
4. Customer Analysis
5. Competitive Analysis
6. Marketing Plan
7. Operations Plan
8. Management Team
9. Financial Plan
10. Appendix
Barber Shop Business Plan Summary

Barbershop Business Plan 101: A Comprehensive Guide for Success

April 7, 2023
For Salon Owners

Are you thinking of opening a barbershop and need help creating an effective, sure-fire business plan?

With the right guidance and resources, you can create a comprehensive and successful plan to help increase your chances of success and achieve your goals.

While there are many general templates and guides available, a successful business plan must take into account the unique aspects of your barbershop, including your location, target market, competition, pricing strategy, and services offered. Additionally, it’s important to consider factors such as the local economy, industry trends, and regulatory requirements.

So, let’s dive right in!

What Is a Barbershop Business Plan?

Why is a sound business plan essential when starting a barbershop, what every barbershop business plan should include, pro tip: how to make your barbershop business plan a successful one.

Image by macrovector on Freepik

A barbershop business plan is a written document that outlines the key aspects of a barbershop business, such as its goals, strategies, target market, competition, financial projections, and operational requirements.

A well-crafted business plan is essential for any entrepreneur who is starting or expanding a barbershop , as it provides a roadmap for success and helps secure financing from investors or lenders.

Typically, every business plan for a barber shop includes sections on market analysis, marketing and sales strategies, management structure, financial projections, and risk management.

By creating a comprehensive business plan, you as a barbershop owner can better understand the challenges and opportunities facing your business, and develop strategies to overcome obstacles and achieve your goals.

Having a sound business plan when starting a barbershop is beneficial for several reasons:

Provides a roadmap for success: A well-crafted business plan outlines the key aspects of your business, allowing you to stay focused and motivated, and to make informed decisions about how to grow and manage your business.

Helps secure financing: Lenders and investors will want to see a business plan before providing funding. A comprehensive business plan demonstrates you have carefully considered the risks and opportunities of the business and know how to make the business profitable.

Identifies potential challenges: A business plan can help identify potential difficulties and obstacles that your barbershop may face. By anticipating these issues, you can develop strategies to mitigate risk and respond to challenges as they arise.

Guides decision-making: A business plan provides a framework for decision-making, ensuring that you make informed decisions that are consistent with the overall strategy and goals of the business.

Overall, a carefully thought-out business plan is crucial when starting a barbershop because it helps your stay focused , secure funding , anticipate challenges , and make informed decisions that will help the business to grow and succeed .

The process of creating a business plan for a barbershop can seem daunting at first, but it’s important to remember that every plan is unique to the specific business it represents.

While there may be some common elements to all successful plans, there is no one-size-fits-all approach. Therefore, it’s normal to feel overwhelmed when initially attempting to craft the perfect plan.

However, there are certain key points that each barbershop business plan should cover:

Executive summary

Company description, market analysis, competitor analysis, products and services, financial projections, marketing plan, management and organization, operations plan, risk management, additional information.

An executive summary of a business plan for a barber shop should provide a brief overview of the key elements of the plan .

When writing the executive summary, focus on providing an outline of the business concept, its unique value proposition, target market, competitive advantage, and financial projections. Moreover, highlight the key strategies for marketing, operations, and management.

With the executive summary, you get a clear and concise outline of your business plan that highlights the most important aspects of the plan and generates interest in potential investors, lenders, and partners.

The company description gives a detailed overview of your business .

Include information such as the legal structure of the business, the location of the barbershop, the products and services offered, and the mission and vision statements.

Additionally, this section should provide information on the barbershop’s history, such as how and when it was founded, and any major milestones achieved so far. The company description should also highlight the target market and any unique selling points or competitive advantages the barbershop has.

You should aim to provide a comprehensive picture of the barbershop and its place in the market.

The goal of market analysis is to provide an in-depth understanding of the industry and target market .

Start the analysis with an overview of the industry , market size, growth trends, and key players.

Also, provide a detailed analysis of the local market , including demographics, buying behavior, and trends. This analysis should identify the specific customer segments that your barbershop will target, such as young professionals, families, or seniors.

The market analysis will help you gain an insight into market trends, such as changes in customer preferences, emerging technologies, and new regulations that may affect the success of your barbershop business.

Competitor analysis helps you identify direct and indirect competitors , their strengths and weaknesses, and the strategies they use to attract customers.

Additionally, this section should highlight the unique selling point of your barbershop and explain how it will differentiate itself from competitors. It should highlight the competitive advantage you offer, such as unique services, location, or pricing strategy.

In addition, this analysis should reveal any potential opportunities or threats posed by competitors .

The main goal of the competitor analysis is to give you a comprehensive understanding of the competitive landscape and help you identify strategies to gain a competitive advantage in the market.

When making a business plan for your barbershop, don’t forget to consider the products and services you want to offer.

Describe your offer in detail and list all the services you plan on having , such as haircuts, beard trims, hot towel shaves, and other grooming services. Include the different types of haircuts and styles that the barbershop will offer, such as classic cuts, modern styles, and specialty cuts.

In addition to services, list any products that you’ll sell in your barbershop , such as hair care products, beard oils, and shaving supplies. Describe the different types of products, their benefits, and how they complement the barbershop’s services.

It is important to highlight the unique aspects of the barbershop’s services and products , such as the quality of the products, the skill, and expertise of the barbers, or the use of specialized tools and techniques. This can help differentiate the barbershop from competitors and attract customers.

Financial projections are an important aspect of any business plan because they give a detailed financial forecast of the expected revenue and expenses over the next three to five years. They provide a detailed breakdown of the startup costs, like equipment, inventory, and initial marketing expenses.

Also, the section typically includes a projected income statement , balance sheet , and cash flow statement . These financial statements should detail the expected revenue, cost of goods sold, gross profit, operating expenses, and net profit over the next few years.

It is important to use realistic assumptions when creating financial projections, based on market research and industry benchmarks . Take into account the average price per haircut, the number of customers per day, and the average revenue per customer.

Finally, don’t forget about a break-even analysis , which calculates the amount of revenue needed to cover the barbershop’s fixed and variable expenses. This analysis can help determine the barbershop’s profitability and financial viability.

How do you plan on advertising your barbershop business? Which channels will you use? How are you going to attract new and retain existing customers? How will you handle your reputation?

The answers to these (and many other questions) should be found in your marketing plan section.

Outline the channels you’ll use to reach customers, such as social media , local advertising , email marketing , or partnerships with complementary businesses .

Also, set aside a budget for marketing expenses and metrics for measuring the success of the marketing efforts, such as the number of new customers acquired, customer retention rates, or revenue generated from marketing promotions.

A sales plan section typically outlines specific strategies and tactics for increasing the revenue and profitability of your barbershop .

When developing your sales plan, first focus on setting your sales goals and objectives . Start small and set reachable goals and aim higher as your business flourishes. Some of your goals could be increasing revenue by a certain percentage, selling a certain number of retail products each month, or increasing the average sale amount per customer.

Next, ensure that your marketing tactics actually target your ideal customers . Remember, your goal is to make your services and products appealing to the right clients in order to increase revenue.

A pro tip to skyrocket your sales: create service packages. Develop service packages that bundle together multiple services or offer discounts for purchasing multiple services at once. This can encourage customers to spend more money during each visit.

Moreover, train barbers to upsell and cross-sell during each appointment . Have them offer additional services or suggest retail products that complement the customer’s haircut.

Another strategy worth considering is creating loyalty programs that reward repeat customers. Offer them a discount after a certain number of visits or provide exclusive access to promotions and events.

The management and organization section of a business plan you create for your barbershop should outline the key people involved in running the business , their roles and responsibilities, and the overall structure of the organization.

First off, describe the key members of the management team , including their experience, qualifications, and responsibilities. Include yourself, managers, barbers, receptionists, and any other staff involved in the day-to-day operations.

Next, define the organizational structure of the barbershop , i.e. how the different roles and responsibilities are divided.

Then, outline the staffing plan for the barbershop , in which you specified the number of staff required, their roles and responsibilities, and the process for hiring and training new employees.

Furthermore, describe the policies and procedures that will be in place to ensure the smooth running of your barbershop. Give a brief explanation of the operational procedures, health and safety policies, and customer service standards.

Don’t forget to define the legal structure of the business – be specific about whether it is a sole proprietorship, partnership, or limited liability company (LLC). Mention any necessary licenses or permits required to operate the business.

The operations plan outlines the day-to-day operations of the barbershop, including inventory management, customer service, and scheduling.

Begin with describing the process for managing inventory – how supplies will be ordered, received, and stored, and how inventory levels will be monitored and controlled. Also, take into account the equipment and supplies that will be required to operate the barbershop, like chairs, clippers, scissors, towels, and other tools and materials.

Move on to outlining the customer service policies and procedures needed to maintain the highest levels of quality and ensure that customers leave your barbershop satisfied. Train your staff on how to interact with customers and handle complaints.

When it comes to scheduling, give a brief overview of how appointments are scheduled, managed, and tracked . Outline the appointment booking process, such as whether customers can book online, via phone, or in person. How will walk-ins be managed and fit into the schedule? Also, explain how your team handles appointment confirmation and reminders. Additionally, you may also outline staffing needs for the shop and provide information on how many barbers are needed during peak hours and how to manage schedules to ensure customer demand is met.

Sounds overwhelming? Now is a good time to consider using an appointment booking automation tool to help you manage bookings, employees, customers, payments, and other time-consuming tasks you face every day as a barbershop owner.

How can a booking automation solution help you?

Using booking software can help automate many aspects of your everyday barbershop’s operations. However, not every booking software can cut it – you need a solution powerful enough to handle the demands of a busy barbershop and yet intuitive enough to provide a completely hassle-free experience that both you and your customers will love.

The good news is that such a solution exists, and its name is Trafft .

Trafft is a booking and scheduling software designed specifically for the needs of barbershops and similar businesses.

With Trafft, customers can easily book appointments online , which gives them full control of the entire scheduling process. By enabling self-service bookings to your clients, you and your team have more time to focus on providing better services and growing your business .

Trafft also helps barbershops manage their schedules more effectively, allowing them to optimize appointment slots, avoid double bookings, and increase their productivity .

In addition, Trafft offers features such as automated appointment reminders and follow-up messages, which can boost customer communication, satisfaction, and loyalty .

Furthermore, Trafft provides insights into key performance metrics such as sales tracking and reporting, allowing barbershops to make data-driven decisions and optimize their business operations .

Interested? Check out all the features and integrations Trafft brings to the table and start streamlining your operations.

Risk management provides a brief assessment of the risks facing the barbershop business, such as legal and regulatory risks, competitive risks, and financial risks. Also, this section should include a plan for managing and mitigating these risks.

Start with identifying some common risks that barbershops may face , like property damage, theft, employee injuries, and lawsuits.

Next, outline steps to prevent these risks from occurring , such as implementing security measures, ensuring proper training and safety protocols are in place, and having insurance coverage.

Additionally, outline a response plan in the event of a risk , such as how to report incidents, manage customer complaints, and handle emergencies.

Effective risk management can help barbershops protect their business, employees, and customers from harm, and maintain a positive reputation in the community.

Although not mandatory, a well-structured appendix can strengthen the credibility of your plan. It allows you to give further details or extra information that might be of interest to investors or managers.

Include any additional documents, charts, graphs, tables, materials, resumes, important policies, financial statements, agreements, contracts, and relevant documents that are referenced in the business plan.

We have to make one thing clear here – not every business plan will deliver your barbershop equal value. Some plans are more beneficial than others. Or, to put it like this – making a plan is not the same as making the plan.

But how to know your plan is the plan?

Besides following the structure we mentioned earlier, there are certain aspects to pay special attention to if you wish to transform an average barbershop business plan into an exceptional one.

Ensure your barbershop plan is dynamic

Creating a dynamic barbershop business plan is essential if you want to be able to actually rely on your plan. A dynamic plan allows for flexibility and adaptability as your business evolves and changes over time. It should be a living document that is reviewed and updated regularly to reflect changes in the market, competition, and internal operations.

With a dynamic business plan in place, you’ll be able to navigate the challenges of running a successful barbershop and achieve long-term success.

Set realistic goals

Setting realistic goals is also an important step in making a sound business plan for your barbershop. Your goals should be specific, measurable, achievable, relevant, and time-bound ( SMART ).

This will help you to create a clear roadmap for achieving your objectives, and enable you to track progress effectively, ensuring your plan remains relevant and achievable over time.

Rely on data

Data is your friend, so make sure you rely on it when making any decisions concerning your business. Gathering and analyzing data can help you make informed decisions about your business strategy and identify opportunities for growth and improvement .

You can gather data on your target market, including demographics, behavior patterns, and purchasing habits, as well as data on your competitors, such as their pricing strategies, marketing tactics, and customer feedback. You can also collect data on your own business operations, such as sales figures, customer feedback, and employee performance metrics.

Seek feedback

It’s a good idea to seek feedback from colleagues, mentors, and industry experts to ensure that your plan is well-rounded and realistic . They may be able to provide valuable insights and identify potential blind spots that you may have missed. Additionally, sharing your plan with potential investors or lenders can help you secure funding and validate the feasibility of your business idea.

Just be sure to consider the feedback you receive and incorporate it into your plan if it aligns with your vision and goals for your barbershop.

Starting a new barber shop or expanding an existing one requires considerable time, effort, and expertise. However, having a comprehensive business plan can simplify the process.

Similar to having a skilled workforce and top-notch equipment, a well-crafted barbershop business plan empowers owners and managers to stay organized, recognize potential obstacles or prospects for growth, and make informed business decisions.

However, keep in mind that there’s more than one approach to developing a business plan. While we recommend you include certain elements, you should create a plan that adapts to your specific situation. Only then you’ll be able to see results. And if you want those results to be truly impressive, discover how you can grow your barbershop with Trafft .

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Jovana Smoljanovic Tucakov is a Content Marketing and SEO Specialist who uses both words and data to communicate a message and deliver value. With more than 5 years of experience in digital marketing and content production in the IT industry, she loves identifying and solving the readers’ pain points and creating targeted content.

Curious about the human mind and emotions, especially those that drive consumer behavior. Likes fitness, food preparation, board games, reading (both for pleasure and learning), and binge-watching Netflix.

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Barber Shop Business Plan Template & Guidebook

If you’re looking to start your own barber shop business, then having a plan is essential to ensure success. The #1 Barber Shop Business Plan Template & Guidebook takes the guesswork out of creating and implementing a strong, actionable business plan. Packed with helpful advice, best practices, and expert tips, this comprehensive guidebook walks you through each step of creating a plan that sets you up for success and helps your business thrive in the long run.

Get worry-free services and support to launch your business starting at $0 plus state fees.

How to Start a Profitable Barber Shop Business [11 Steps]
10+ Best & Profitable Barber Shop Business Ideas [2023]
List of the Best Marketing Ideas For Your Barber Shop Service:

How to Write a Barber Shop Business Plan in 7 Steps:

1. describe the purpose of your barber shop business..

The first step to writing your business plan is to describe the purpose of your barber shop business. This includes describing why you are starting this type of business, and what problems it will solve for customers. This is a quick way to get your mind thinking about the customers’ problems. It also helps you identify what makes your business different from others in its industry.

It also helps to include a vision statement so that readers can understand what type of company you want to build.

Here is an example of a purpose mission statement for a barber shop business:

Our mission at [Barber Shop] is to provide a professional, comfortable, and welcoming atmosphere for our customers to enjoy high-quality haircuts and grooming services from certified barbers. We pledge to create a personalized experience for each customer that allows them to express themselves in a luxurious and modern way.

2. Products & Services Offered by Your Barber Shop Business.

The next step is to outline your products and services for your barber shop business.

When you think about the products and services that you offer, it's helpful to ask yourself the following questions:

What is my business?
What are the products and/or services that I offer?
Why am I offering these particular products and/or services?
How do I differentiate myself from competitors with similar offerings?
How will I market my products and services?

You may want to do a comparison of your business plan against those of other competitors in the area, or even with online reviews. This way, you can find out what people like about them and what they don’t like, so that you can either improve upon their offerings or avoid doing so altogether.

3. Build a Creative Marketing Stratgey.

If you don't have a marketing plan for your barber shop business, it's time to write one. Your marketing plan should be part of your business plan and be a roadmap to your goals.

A good marketing plan for your barber shop business includes the following elements:

Target market

Who is your target market?
What do these customers have in common?
How many of them are there?
How can you best reach them with your message or product?

Customer base

Who are your current customers?
Where did they come from (i.e., referrals)?
How can their experience with your barber shop business help make them repeat customers, consumers, visitors, subscribers, or advocates for other people in their network or industry who might also benefit from using this service, product, or brand?

Product or service description

How does it work, what features does it have, and what are its benefits?
Can anyone use this product or service regardless of age or gender?
Can anyone visually see themselves using this product or service?
How will they feel when they do so? If so, how long will the feeling last after purchasing (or trying) the product/service for the first time?

Competitive analysis

Which companies are competing with yours today (and why)?
Which ones may enter into competition with yours tomorrow if they find out about it now through word-of-mouth advertising; social media networks; friends' recommendations; etc.)
What specific advantages does each competitor offer over yours currently?

Marketing channels

Which marketing channel do you intend to leverage to attract new customers?
What is your estimated marketing budget needed?
What is the projected cost to acquire a new customer?
How many of your customers do you instead will return?

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4. Write Your Operational Plan.

Next, you'll need to build your operational plan. This section describes the type of business you'll be running, and includes the steps involved in your operations.

In it, you should list:

The equipment and facilities needed
Who will be involved in the business (employees, contractors)
Financial requirements for each step
Milestones & KPIs
Location of your business
Zoning & permits required for the business

What equipment, supplies, or permits are needed to run a barber shop business?

<ul> <li>Barber license</li> <li>Barber chair and accessories</li> <li>Hair cutting tools (scissors, trimmers, clippers, etc.)</li> <li>Hair styling products (gels, sprays, waxes, etc.)</li> <li>Sanitizing supplies (sanitizer, bleach, disinfectant wipes, etc.)</li> <li>Storage furniture (cabinets and shelves) for supplies and products </li> <li>A till or cash register to take payments <

5. Management & Organization of Your Barber Shop Business.

The second part of your barber shop business plan is to develop a management and organization section.

This section will cover all of the following:

How many employees you need in order to run your barber shop business. This should include the roles they will play (for example, one person may be responsible for managing administrative duties while another might be in charge of customer service).
The structure of your management team. The higher-ups like yourself should be able to delegate tasks through lower-level managers who are directly responsible for their given department (inventory and sales, etc.).
How you’re going to make sure that everyone on board is doing their job well. You’ll want check-ins with employees regularly so they have time to ask questions or voice concerns if needed; this also gives you time to offer support where necessary while staying informed on how things are going within individual departments too!

6. Barber Shop Business Startup Expenses & Captial Needed.

This section should be broken down by month and year. If you are still in the planning stage of your business, it may be helpful to estimate how much money will be needed each month until you reach profitability.

Typically, expenses for your business can be broken into a few basic categories:

Startup Costs

Startup costs are typically the first expenses you will incur when beginning an enterprise. These include legal fees, accounting expenses, and other costs associated with getting your business off the ground. The amount of money needed to start a barber shop business varies based on many different variables, but below are a few different types of startup costs for a barber shop business.

Running & Operating Costs

Running costs refer to ongoing expenses related directly with operating your business over time like electricity bills or salaries paid out each month. These types of expenses will vary greatly depending on multiple variables such as location, team size, utility costs, etc.

Marketing & Sales Expenses

You should include any costs associated with marketing and sales, such as advertising and promotions, website design or maintenance. Also, consider any additional expenses that may be incurred if you decide to launch a new product or service line. For example, if your barber shop business has an existing website that needs an upgrade in order to sell more products or services, then this should be listed here.

7. Financial Plan & Projections

A financial plan is an important part of any business plan, as it outlines how the business will generate revenue and profit, and how it will use that profit to grow and sustain itself. To devise a financial plan for your barber shop business, you will need to consider a number of factors, including your start-up costs, operating costs, projected revenue, and expenses.

Here are some steps you can follow to devise a financial plan for your barber shop business plan:

Determine your start-up costs: This will include the cost of purchasing or leasing the space where you will operate your business, as well as the cost of buying or leasing any equipment or supplies that you need to start the business.
Estimate your operating costs: Operating costs will include utilities, such as electricity, gas, and water, as well as labor costs for employees, if any, and the cost of purchasing any materials or supplies that you will need to run your business.
Project your revenue: To project your revenue, you will need to consider the number of customers you expect to have and the average amount they will spend on each visit. You can use this information to estimate how much money you will make from selling your products or services.
Estimate your expenses: In addition to your operating costs, you will need to consider other expenses, such as insurance, marketing, and maintenance. You will also need to set aside money for taxes and other fees.
Create a budget: Once you have estimated your start-up costs, operating costs, revenue, and expenses, you can use this information to create a budget for your business. This will help you to see how much money you will need to start the business, and how much profit you can expect to make.
Develop a plan for using your profit: Finally, you will need to decide how you will use your profit to grow and sustain your business. This might include investing in new equipment, expanding the business, or saving for a rainy day.

Frequently Asked Questions About Barber Shop Business Plans:

Why do you need a business plan for a barber shop business.

A business plan for a barber shop business is important for several reasons. First, it provides a comprehensive overview of the business and its goals. It can also help to inform any potential investors or lenders of the barber shop’s projected success, as well as provide a roadmap for how the owner intends to bring their vision to life. Additionally, it can help the business owner stay organized and on track when it comes to managing operations such as finances, marketing, staffing, and customer service. Finally, a good business plan serves as a reference document in case of any legal ramifications or disputes.

Who should you ask for help with your barber shop business plan?

You may want to seek help from a professional business consultant or a business mentor. You may also consider attending workshops or seminars on small business planning, or online resources such as the Small Business Administration (SBA) website and business plan templates.

Can you write a barber shop business plan yourself?

Writing a business plan for any company can be a daunting task, and writing a barber shop business plan is no different. However, with the right research, knowledge of the industry and guidance, it is possible to write a successful business plan yourself. Taking the time to create a thorough, well-thought-out plan will give your barber shop the best chance of success in the long run. It is important to start by researching the barber shop industry and competitors in your area. This research should include looking at your local market and trying to determine if there is a need for your services. Additionally, it is helpful to analyze current trends in the industry and best practices for setting up and running a successful barber shop. Your business plan should include an executive summary that covers the main points of your plan in an easy to understand way. This summary should include an overview of what services you will offer, who your target customers are, what differentiates you from competitors, how you will market and promote your services, overhead costs associated with running your business, and when you anticipate turning a profit. In addition to the executive summary, you should also include detailed sections that outline more specific aspects of running a barber shop such as pricing structure, equipment needs and staffing requirements. Finally, be sure to include financial projections that are based on realistic assumptions about future revenue and expenses. Overall, writing a business plan for a barber shop can be complex but following these steps can help ensure that you have all of the necessary information needed to create an effective plan.

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I'm Nick, co-founder of newfoundr.com, dedicated to helping aspiring entrepreneurs succeed. As a small business owner with over five years of experience, I have garnered valuable knowledge and insights across a diverse range of industries. My passion for entrepreneurship drives me to share my expertise with aspiring entrepreneurs, empowering them to turn their business dreams into reality.

Through meticulous research and firsthand experience, I uncover the essential steps, software, tools, and costs associated with launching and maintaining a successful business. By demystifying the complexities of entrepreneurship, I provide the guidance and support needed for others to embark on their journey with confidence.

From assessing market viability and formulating business plans to selecting the right technology and navigating the financial landscape, I am dedicated to helping fellow entrepreneurs overcome challenges and unlock their full potential. As a steadfast advocate for small business success, my mission is to pave the way for a new generation of innovative and driven entrepreneurs who are ready to make their mark on the world.

Barber Shop Business Plan Template

Create your Barber Shop business plan effortlessly with our user-friendly template. It covers everything from market analysis tailored to the barbershop industry to financial planning, ensuring your success in the grooming sector.

Download the template today!

Features of our barber shop business plan template:.

Market Analysis: Delve deep into the barbershop industry. Identify critical demographics and understand the specific needs of clients. Our template simplifies market analysis, customized for your barbershop business.

Business Model: Define your shop's unique value, select the right services, and pinpoint your target market. Our template provides insights and guidance for choosing the most effective business model for your barbershop.

Financial Projections: Predict income, expenses, and profitability with our comprehensive financial planning section. This ensures informed decisions and realistic financial goals for the financial stability of your shop.

Marketing Strategy: Develop a marketing plan that effectively promotes your barbershop, emphasizing quality services. Our template aids in creating a strategic marketing approach, including branding, outreach, and customer engagement strategies.

Benefits of Using Our Template:

Time and Effort Saving: Save time with our pre-designed template. Focus on refining your barbershop concept and business strategy without starting from scratch.

Clarity and Guidance: Our template offers a clear path, ensuring you cover all essential aspects of your barbershop business plan. Stay on track toward your goals and avoid overlooking key elements crucial for the success of your shop.

Increased Success Opportunities: A well-structured and comprehensive business plan improves your chances of success in the competitive barbershop industry. Our template equips you with professional tools to attract potential investors, partners, or lenders, showcasing your commitment to providing exceptional grooming services.

Barber Shop Business Plan Frequently Asked Questions

Q: why do i need a business plan for my barber shop.

‍ A: A business plan for your barber shop is crucial as it acts as a roadmap for success in the grooming and barbering industry. It helps in market analysis, goal setting, and strategic planning. Moreover, a well-structured business plan can attract potential investors, partners, or lenders interested in supporting your venture.

Q: What are the essential elements of a barber shop business plan?

‍ A: A comprehensive business plan for a barber shop should include key components like market analysis, your shop's business model, financial projections, marketing strategies, and operational plans tailored to grooming services. These elements are vital for understanding the industry, managing finances, and outlining how you will provide quality grooming services.

Q: How can a barber shop business plan assist in securing funding or partnerships?

‍ A: A well-prepared business plan demonstrates to potential investors, lenders, or partners your deep understanding of the barbering industry, a strong business model, and a clear strategy for delivering quality grooming services while ensuring financial sustainability. Financial projections play a crucial role in showcasing the potential for a return on investment. Presenting a comprehensive business plan can significantly improve your chances of obtaining the necessary capital to establish or expand your barber shop, highlighting your commitment to providing exceptional grooming services.

We Know a Good Business Plan When we See One

Collectively, our team has reviewed thousands of business plans and has nearly 20 years of experience making SBA loans. We've also helped more than 50,000 businesses create financial projections across many industries and geographies.

Adam served as Executive Director for a SBA microlender in Indiana for over 10 years helping businesses and reviewing thousands of business plans.

Grace has built hundreds of custom financial models for businesses as well as our projection templates which are used by thousands of businesses every year.

Kyle served as an SBA loan officer for 7 years working directly with startups and business owners to review their business plans, projections, and prepare their loan package.

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Barber Shop Business Plan [Template + Example in 2024]

Business plans are must-haves for starting or running a business, including a barber shop. These plans are generally used to get funding or attract new business partners. Additionally, it will help you attract investors. Simply put, a business plan improves the credibility of your business and persuades others to team up with you.

So, if you're starting a barber shop, you'll want a specific business plan that suits it. After all, business plans vary from business to business, and you'll want yours to be the best. For this reason, we made this article to give you a template for your barber shop business plan and example.

This template and example will help you write your business plan for your barber shop, know the elements to put in it, and lay it out for potential partners to see. We'll also answer other questions and concerns when making such a plan.

Without further ado, let's get into it!

How to Write a Barber Shop Business Plan?

Every barber shop business plan must have the following sections:

Executive Summary
Business Overview
Products and Services
Market Analysis
Marketing Strategy
Financial Planning
Operations Plan
Management Team

Now, let's discuss each section in detail together with examples.

1. Executive Summary

The Executive Summary is the first thing to include in your Barber Shop Business Plan. This part should provide an overview of your business's goals. It would help if you wrote this section last because it highlights what you plan to discuss in the remaining sections of your plan.

It is crucial to create a compelling executive summary. Besides its mission statement, it tells a little about what the company offers. Furthermore, you should include information about your experiences in the industry you're entering and the reasons you're starting the company.

The Executives is a classy, upscale barber shop offering a traditional vibe with modern tools and services. As such, it offers a relaxing spot for every kind of gentleman as they enjoy top-of-the-line grooming services in a masculine and therapeutic gentleman's club environment.

This business aims to serve the Long Island Area, where no upscale barbershop operates. Thus, this business attracts a distinguished clientele and a specialized market. We aim to become a highly sought-after destination to increase our clientele and profitability.

Our business aims to become a trusted destination besides being profitable. Here, our clients can replenish their energies and refresh their minds while they enjoy upscale and detailed grooming services. We also aim for it to be a place to connect with friends and colleagues!

2. Business Overview

In a business plan, a business overview provides a general description of your company. In this section, your audience learns about your company's structure, values, mission, and offerings. Additionally, it can show how your company stands out from the competition. Sometimes, it is called the Company Summary or the Company Description.

The Executives cater to their customers and clients with various upscale grooming services using high-end tools and well-trained barbers and stylists. This barber shop is in Long Island but remains accessible even to customers outside the area.

The company is founded five years ago by John Doe, a well-known stylist, and barber with over 30 years of experience, and provides a wide range of hair services. To attract and retain a solid customer base, he realized loyalty programs were an innovative method.

By launching The Executives, he aims to offer detailed yet relaxing grooming services to help his clients maintain their confidence, look good, and feel good.

In the past three years, the Executives have grown by more than 200% in loyal customers. We attribute that growth to our commitment to offering excellent services to new clients and markets and hope to double that within the next two years.

We are seeking an investment to help scale our barber shop and grow our team to cater to more clients simultaneously. We also aim to use those funds to help upgrade our tools to make our grooming services renowned and well-sought out.

3. Products and Services

Your business plan's Products and Services section describes the specific products and services you will offer. In this section, you'll discuss all aspects of buying, producing, selling, packaging, and delivery for your business. In this process, you'll review suppliers, costs, and how your product fits the current market.

The Executives offers exclusive men's services as an upscale barber shop. As part of our gentleman's club atmosphere, we offer our clients a variety of products and services, including:

Hair: Cutting, Styling, Coloring, Applying Highlights, Toning, Applying Treatments
Shaves: Classic Razor, Battery-Operated Shaves, Balm Application, Shaving Cream, Foam, and Aftershave Application
Nails: Manicures and Pedicures
Men's Services: Essential Peels, Facials, and Massages of Various Kinds
Hair Laser Removal: For Necks, Backs, Ears, and other Parts
Shaving Creams
Essential Oils
Shaving Tools

4. Market Analysis

This part of your business plan gives you insight into your potential customers and competitors.

This section should contain the following:

Competitive Analysis: The part that evaluates potential competition in your market's reach
Customer Analysis: The part that helps you identify and quantify the potential customers
Industry Analysis: The part that analyzes your industry's general environment

The Executives will target male professionals. According to a study, 80% of professional and working men receive hair and other grooming services during workdays. In addition, our business fits the demographics of the Long Island Area. Our business serves a population density of more than five thousand for every square mile.

The area where our business caters needs a professional grooming service exclusive to men. As such, it will be an excellent spot to cater to men and attract return customers.

5. Marketing Strategy

The marketing strategy is a company's overall approach to reaching prospective customers. Generally, a marketing strategy describes the key messages and value propositions the company offers its customers. As a result, it has information regarding who the target market is, where they can purchase the product, and what drives them to purchase it.

The Executives make several efforts to attract customers and promote the business. Here are some of the standard promotional methods we're already using:

Enhancing the storefront to attract customers
Using local newspapers and magazines for advertising
Getting in touch and collaborating with local bloggers and sites
Creating and distributing flyers for advertisements
Partnering with a local organization (e.g., gym members receive free beard trims with haircuts)
Advertising on local radio stations
Advertising at local venues with banners

6. Financial Planning

Financial planning is the section of your business plan that involves identifying financial goals and how individuals or businesses will achieve them based on the current financial situation. A financial plan is a roadmap that helps a person or business achieve financial success.

In the Executives Barber Shop, revenue will be generated from barber shop services and products sold. We will generate revenue through haircuts, shaves, beard trims, and shampoos. The business will also earn revenue from the rent it receives from its neighboring barbers.

Keeping the barber shop space leased will be a significant cost driver. Rent and utilities will be the main expenses, as are all other supplies necessary to run the barbershop.

Executives Barber Shop is seeking debt financing of $50,000 for the opening of its barber shop in Long Island, New York. Funds will be used to update the barber shop, purchase new equipment and supplies, and provide working capital.

Below is a breakdown of the proposed funding:

The cost of updating the barber shop: $30,000
Cost of equipment for the barber shop: $20,000
Supplies: $15,000
Capital: $8,000

7. Operations Plan

The Operations Plan in a business plan lays out how your team can implement actionable steps to reach your strategic plan goals. This section describes the tasks each department or employee must complete daily, weekly, and monthly.

The Executives Barber Shop's operations plan will be as follows:

John Doe owns and operates the barber shop alone. His duties will include providing payment to the property manager, purchasing barbershop supplies, and paying utilities.
Doe has no employees technically. Each barber will receive a 1099 tax form as an independent contractor.
Doe will rent out space and chairs to the other barbers at The Executives Barber Shop. Doe receives a monthly rent, but they keep all profits.
Doe will use a local CPA to prepare his tax returns and obtain all necessary licenses and permits.
Doe will pay his hired guy for the maintenance and design of the website.

8. Management Team

An effective management team is crucial to the success of your barber shop. Emphasize the skills and experiences of your key players that demonstrate their ability to grow a company.

Your team members and you should have direct experience in the industry. It would be helpful to highlight this experience and expertise. In addition, highlight any experience you believe will be helpful to your business.

While John Doe manages and runs The Executives Barbershop independently, he rents space and equipment to other barbers with more than five years of experience in the barbershop industry. Here's a quick recap of the other five barbers who will work at The Executives:

Justice Werner - Former Barber at Queens; worked for seven years at a Barber Shop
Alessandro Hayden - Freelance Barber doing home services for eight years
Mark Holland - Hair Stylist for Male Actors and Models at Staten Island
Kamren Vasquez - A former Barber in Brooklyn, moved to Long Island this year
Zack Mueller - Worked as a barber here at Long Island since 2010

Barbershop Business Plan PDF

Do you want to download a barbershop business plan example in PDF?

Here is the download link.

Let us know if you have any questions!

Barbershop Business Plan FAQs

Below are some of the frequently asked questions you may have about Barbershop Business Plans:

What Is a Barber Shop Business Plan?

In general, a Barber Shop Business Plan is just like any other business plan. However, it's tailored to lay down every piece of information about your business, helping you attract investors, gain funds, or even attract other establishments to work with you.

A Barber Shop Business Plan outlines the structure, flow, and all the details related to the particular shop. The report will include financial, marketing, and management information about the barbershop. If you're opening a new business, this will include your startup costs, market research, mission statement, and success strategy.

Why Is Barber Shop Business Plan Important?

A Barber Shop Business Plan is crucial for launching or running your business. With a business plan, you'll have a structure and written goal to follow. You'll also have a flow to stick to or change when necessary.

If you are looking for investors, adjusting your pricing strategy, choosing equipment, or hiring and training staff, your barbershop business plan will help every step.

Is Owning a Barber Shop Profitable?

A Barber Shop will always be one of the most profitable businesses because it's always in demand, and it's something customers need help to do.

Since it's service-oriented, you'll find it profitable when you or someone you hire caters to customers with superior service.

Whenever you open a barbershop, you will likely make and earn many profits if it is well managed.

If you plan to open or are already running a Barber Shop, you must make a business plan. This plan will help you outline your strengths, competition, goal, and workflow. Moreover, if you need some funding, you can earn grants or even attract some investors with an excellent business plan.

With this template, you can create your own Barber Shop Business Plan with details and all the necessary elements it needs. We hope the examples we made guide you as you run your business with your business plan.

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How to write a business plan for your barbershop salon.

Starting a barbershop salon is a great idea because it provides a service that is in high demand and it can be a great source of income.

Additionally, it gives the owner the opportunity to build a loyal customer base and provide a personalized experience to their clientele.

Don't start without having built a business plan though.

A business plan is essential for any new project. It helps to ensure that all the necessary steps are taken to ensure the success of the project.

In short, a good business plan will help ensure the profitability of your barbershop salon .

What information should you put into the business plan of a barbershop salon? What's the basic outline for the structure? What are the important financial ratios to consider? How can I develop an efficient business plan without dedicating too much time to it?

The article you're reading will cover all these questions and provide answers!

One last thing: you can avoid starting your business plan from scratch.

Instead, you can download our detailed business plan for a barbershop salon and tailor it to suit your requirements.

Writing a business plan for a barbershop salon

Should you write a business plan for your barbershop salon.

Yes, you should write a business plan for your barbershop salon.

Formulating a comprehensive business plan will allow to:

get familiar with the barbershop market
be knowledgeable about the industry's latest trends
uncover what makes a barbershop salon thriving
understand the grooming preferences, haircut styles, and grooming product choices of clients
come up with a unique value proposition for your men's grooming parlor
review competitor customer satisfaction
find competitive advantages for your barbershop salon
find a business model that will drive profitability
implement a solid and strategic action plan
evaluate risks associated with running a barbershop salon, including customer injuries, sanitation practices, and changing hairstyle trends

Our team has drafted a business plan for a barbershop salon that is designed to make it easier for you to achieve all the elements listed.

How to organize a business plan for a barbershop salon?

Your business plan includes a variety of numbers and relevant data. It is important to have an orderly format for smooth reading and comprehension.

When we built and designed our business plan for a barbershop salon , we ensured it was organized correctly.

The business plan is divided in 5 sections (Opportunity, Project, Market Research, Strategy and Finances).

1. Market Opportunity

The section that comes first is titled "Market Opportunity."

Our team has compiled vital data and metrics about the barbershop salon industry, providing insights and trends for entrepreneurs in the men's grooming and hairstyling sector.

The data here is always fresh; we update it twice a year.

2. Project Presentation

The second part is where you introduce the "Project" of your barbershop salon. You can describe your grooming services, skilled barbers, stylish ambiance, appointment booking system, grooming products available, and the unique value proposition that offers a refreshing and top-notch grooming experience for your customers.

At the end of this section, provide a brief introduction about yourself and your expertise in barbering.

Explain your commitment to precision cuts and grooming services, your range of styling options, and how you plan to create a welcoming and stylish barbershop experience for clients. Highlight your skilled barbers, your attention to detail, and your dedication to providing personalized services that leave clients looking and feeling their best at your barbershop salon.

You'll see that we've given you written content in our business plan. Modify it to suit your concept precisely.

3. Market Research

Then, we have the "Market Research" section.

This section describes the target audience for your barbershop salon.

It includes a comprehensive analysis of competitors in the barbershop industry and emphasizes your salon's specialized grooming services and competitive advantages.

A tailored SWOT analysis is provided as well.

4. Strategy

Within the "Strategy" section, a detailed plan spanning three years is outlined, specifying the necessary initiatives to make your barbershop salon highly profitable.

Furthermore, there is a marketing strategy for a barbershop salon, a way to manage risks, and a completed Business Model Canvas included in this section.

5. Finances

Lastly, the "Finances" section allows you to present a complete financial overview of your project.

How to write an Executive Summary for a barbershop salon?

The Executive Summary gives a concise preview of the business plan of your barbershop salon.

Make it concise and brief, ensuring it doesn't exceed 2 pages. Include only the important information.

This document is designed to make the reader excited about your business plan.

In the Executive Summary of your barbershop salon, address the following queries: what services does your barbershop offer? who is your target audience? are there other barbershops in the area? what makes your salon unique? what funding do you require?

How to do the market analysis for a barbershop salon?

Analyzing the market for your barbershop salon allows you to gain insights into factors such as customer preferences for grooming services, competition within the salon industry, and emerging trends in men's grooming.

By conducting a thorough market study, a barbershop salon can understand customer preferences, enhance its service menu, optimize pricing strategies, and launch effective marketing campaigns, ultimately leading to a larger customer base, improved customer loyalty, and a prominent position in the local grooming industry.

Here is what what we've put in the "Market Research" section of our business plan for a barbershop salon :

fresh and updated data and statistics about barbershop salons, including men's grooming trends, barber services, and the resurgence of traditional barbering
a list of potential market segments for a barbershop salon
the competitor evaluation
the potential competitive advantages for a barbershop salon

The key points of the business plan for a barbershop salon

What's the business model of a barbershop salon, business model of a barbershop salon.

A barbershop salon's business model revolves around offering haircutting, grooming, and styling services to male customers. Revenue is generated through service fees, potentially offering additional services such as beard trims or grooming products.

The business model focuses on creating a trendy and masculine salon environment, employing skilled barbers, providing exceptional customer service, effective marketing to target male clientele, and building strong customer relationships based on trust and grooming expertise.

Success depends on barber talent and techniques, delivering personalized grooming experiences, maintaining a welcoming and comfortable salon atmosphere, fostering positive customer reviews and recommendations, and creating a sense of community for male grooming enthusiasts.

Business model vs Business plan

It's important to understand the distinction between "business plan" and "business model."

A business model is like a structure that explains how a company makes money and provides value.

In a business plan, you present your business model using a methodology called the Business Model Canvas.

Rest assured, there is a Business Model Canvas (already completed) in our business plan for a barbershop salon .

How do you identify the market segments of a barbershop salon?

Segmenting the market of your barbershop salon simply means dividing your potential customers into different groups based on common characteristics.

This helps you understand and target your audience more effectively. For your barbershop, these characteristics could include factors like age, hairstyle preferences, or location.

The benefit of segmentation is that it helps you organize your customer base in your business plan and tailor your services to meet their specific needs. This can include offering different types of haircuts, styling products, or grooming services.

Possible market segments that your barbershop can cater to include men's haircuts, children's haircuts, trendy or classic styles, and specific neighborhoods or communities.

In the business plan for a barbershop salon , you will get a detailed market segmentation, helping you understand your target audiences and their needs.

How to conduct a competitor analysis for a barbershop salon?

It's clear that you won't be the only barbershop salon in your area. There are other salons catering to customers' grooming needs with similar offerings.

To create a successful business plan, it's crucial to thoroughly analyze your competitors. This involves carefully identifying and studying their offer, while also evaluating their strengths and weaknesses.

In the competitor study, focus on identifying and highlighting their weaknesses. For instance, you can consider factors such as a shop being located in a remote area, requiring appointments to visit, having high prices for haircuts, or employing hairdressers who lack important skills.

Why should you focus on these aspects? Because these weaknesses undoubtedly lead to dissatisfaction among customers visiting barber shop salons. Seize this opportunity by creating competitive advantages for your own barber shop salon, which will set you apart from the rest and attract more clients.

It's what we call competitive advantages—building them is key to standing out in the market.

Here are some examples of competitive advantages for a barbershop salon: highly skilled barbers/stylists, a welcoming and comfortable atmosphere, trendy and modern haircutting techniques, personalized grooming services, quality haircare products, and exceptional customer service.

How to draft a SWOT analysis for a barber's?

A SWOT analysis can help identify potential strengths, weaknesses, opportunities, and threats that may affect the success of a barbershop salon.

As you can guess, there is indeed a completed and editable SWOT matrix in our business plan for a barbershop salon

The strengths for a barbershop salon

The "S" in SWOT represents Strengths, which are the project's internal factors that contribute to its success.

For a barbershop salon, potential strengths could include experienced barbers, a wide range of services, a relaxing atmosphere, and competitive prices.

The weaknesses for a barbershop salon

When we use the "W," we mean Weaknesses, which are the aspects of the project that require improvement.

For a barbershop salon: limited inventory, lack of online presence, limited advertising budget, and lack of customer loyalty programs.

The opportunities for a barbershop salon

O represents Opportunities in SWOT, referring to the external factors or circumstances that can contribute to the project's growth.

In the case of a barbershop salon, potential opportunities include offering services such as haircuts, shaves, beard trims, coloring, styling, and waxing; partnering with local businesses to host events; providing discounts for first-time customers; and offering loyalty programs.

The threats for a barbershop salon

T represents Threats in SWOT, highlighting the external risks or vulnerabilities that the project needs to be cautious about.

How to elaborate a marketing strategy for a barber's?

A marketing strategy is essential for a business plan as it describes how a business will attract customers and make sales.

A barbershop salon can connect with individuals in need of professional grooming services by developing an effective marketing plan that emphasizes the salon's skilled barbers, trendy hairstyles, and a comfortable and stylish ambiance.

Men won't visit your barber's salon without effective marketing; showcasing the expertise of your barbers, trendy hairstyles, and comfortable atmosphere is crucial.

Are you utilizing marketing tactics to promote your barber's shop? Consider offering loyalty programs or discounted packages, showcasing trendy hairstyles on social media, and partnering with local men's grooming influencers for brand endorsements.

It's okay if you don't have many ideas for your project's marketing strategy – don't panic.

How to build a 3-year financial plan for a barber's?

A successful business plan requires comprehensive financial data in order to accurately forecast future performance.

In your business plan, you will have to make revenue projections for your barbershop salon.

The presence of a relevant and credible revenue forecast is crucial to give your business plan a strong appeal to investors.

Our financial plan for a barbershop salon is straightforward and equipped with automated checks, enabling you to validate and adjust your assumptions easily. This way, we make sure you're building solid financial projections.

Of course, you'll need to create a preliminary budget for the launch of your barbershop salon. Pay attention to every expense and don't leave any out (our financial plan includes a complete list for your convenience).

The break-even analysis is vital for your financial plan because it tells you if you whether your barbershop salon will generate profits or not.

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Executive Summary of a Barbershop: Template & Example

January 2, 2024
Business Plan , Executive Summary

Executive Summary Slide of a Barbershop(Example)

A barbershop business plan needs a straightforward executive summary . This part of your plan is the first thing investors and partners see, and it should clearly outline what your barbershop is all about. It’s where you explain what makes your barbershop different and worth investing in.

We recommend using a two-slide PowerPoint format for this summary. The first slide should cover the basics of your business and the market you’re entering. Here, you detail your barbershop’s services, location, and what sets you apart from others. The second slide focuses on your management team and your financial plans, highlighting the people behind the business and how you expect the barbershop to grow financially.

This simple, two-slide approach ensures that your executive summary is easy to follow and covers all the essential points about your barbershop business.

The business plan template of a barbershop

Barbershop Business Plan

Download an expert-built 30+ slides Powerpoint business plan template

Barbershop Executive Summary: Page 1

Business Overview

A concise overview is pivotal, introducing essential details like the shop’s name, location, and a snapshot of its core services.

These details set the stage for your barbershop, framing its unique characteristics. A unique selling proposition (USP) distinguishes your shop. Whether it’s a focus on classic barbering techniques, expertise in modern styles, or an emphasis on premium grooming experiences, highlight this USP in your executive summary to showcase your shop’s distinctive value proposition.

Example: “The Gentleman’s Cut Barbershop,” strategically situated in the heart of Urban Style Hub, occupies a spacious 1,800 square feet area on Dapper Street. We specialize in a comprehensive array of grooming services, including classic haircuts, beard trims, hot towel shaves, and modern styling. Our USP lies in blending traditional barbering techniques with contemporary styles, ensuring precision and style for every client.

Market Overview

Understanding market dynamics and your position within it is crucial. This section should underscore the potential of the local grooming and barbering market, supported by relevant data such as market value and growth rates. Discussing trends, such as the growing demand for premium grooming experiences or a resurgence in traditional barbering, illuminates your shop’s positioning within the evolving landscape.

Additionally, it highlights the competitive landscape. Identify key competitors and elucidate how your shop stands out amidst competition. Whether through specialized skills, exceptional customer service, or a focus on authentic grooming experiences, emphasize how your shop differentiates itself.

Example: In the expansive US barbershop industry valued at $4.9 billion in 2022, The Gentleman’s Cut Barbershop thrives among its approximately 4,500 counterparts. Positioned strategically within a grooming-centric neighborhood, our shop competes with a diverse array of traditional barbershops, modern grooming lounges, and hybrid establishments. We’ve identified [6] key competitors in close proximity, reflecting the competitive landscape.

Barbershop Executive Summary: Page 2

Management Team

Highlight the expertise and background of your management team, showcasing their capabilities in driving shop success.

This could include your barbershop manager’s extensive experience in the grooming industry or your marketing lead’s proficiency in client engagement. Demonstrating the team’s competency builds credibility and assures potential investors and partners of your shop’s potential for success.

Example: At The Gentleman’s Cut Barbershop, John Barber, with over two decades in men’s grooming and barbershop management, leads operations. Supported by a team of skilled barbers and an operations director experienced in grooming industry management, the shop maintains a focus on delivering precision and style to every client.

Financial Plan

Provide an overview of your financial goals and projections, offering insights into revenue targets, profit margins, and anticipated growth trajectories.

Example: The Gentleman’s Cut Barbershop aims for a projected revenue of $1.8 million annually, targeting a 15% EBITDA profit margin. Investment in state-of-the-art barbering equipment and a strong focus on superior customer service, complemented by innovative marketing strategies , drives anticipated growth and profitability within the local market.

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Barbershop Business Plan Sample

NOV.11, 2016

Do you want to start barbershop business plan?

Do you want to start a barbershop? Well, it might be an excellent idea if you are looking for a business that is simple but profitable. The biggest advantage of a barbershop is that it doesn’t require any official training or technical know-how. You can start your business at any time with ease.

Even though this is a relatively simple business, you will still need to look at business plans for barber shops to make one of your own. If you want to learn how to make a business plan for a barber shop, you can either hire business plan writing services or learn from the format below. We will take you through everything you should include in your barber shop business plan step-by-step. So you can use this to even write soap manufacturer business plan .

Executive Summary

2.1 the business.

Hank’s Barber Care will be a barbershop startup owned by Hank Peterson. The business will work to provide haircutting and salon services throughout Morristown. It will offer several services ranging from cutting, trimming, waxing, shaving, and hair color.

2.2 Management of the Barbershop

To ensure that your startup is well-managed, you need to have a solid business plan strategy . And, to make that strategy, you need to be well versed in barbershop business plans.

You can go about writing a barber shop start up business plan in two ways. Either learn how to write a business plan for a barber shop or go through a beauty supply store business plan or maybe a barber shop business plan example, like the one we are showing here.

2.3 Customers of Barbershop

Our customers will belong to almost every class of people, irrespective of their jobs or ethnicities. However, our potential and recurring customers are as follows:

Residential Community
Businessmen
Work Facilities
Job Hunters

2.4 Business Target

The main target of our business is to make sure that we provide satisfactory and reliable services to all of our customers whenever they need to freshen up their look.

Our financial targets to meet for the first three years of our start are shown below:

3 Years Profit Forecast - Barbershop Business Plan

Company Summary

3.1 company owner.

Hank Peterson will be the owner of Hank’s Barber Care. Hank completed his Bachelor’s a few years back. After his academic career, he worked at a managerial post for two years in a startup business firm. However, he left his job to fulfill his dream of opening a barbershop.

3.2 Why the barbershop is being started

Hank noticed a pattern of decline in traditional barber services around New Jersey. He observed that most places were focused more on looks than the comfort of customers. And so, he wanted to change the narrative by starting a stable barbershop with a good environment.

3.3 How the barbershop will be started

Step1: Plan Everything

Before you figure out anything else, you need a business plan for a start up barber shop or a hair salon business plan . If you ask barber shop business plan experts, they will tell you that you require a business plan even if you just want to know how to start your own barbershop.

So, now that you know that a barber shop business plan is a must, you need to learn how to do a business plan for a barber shop. For reference, you can take a look at the barber shop business plan template that we have presented here.

Step2: Define the Brand

Now that you have a basic plan, you need to highlight the value you provide to your customers. It is the time to brand your unique services to customers.

Step3: Establish Your Corporate Office

Hank decided to rent out a corner shop in Morristown to set up his barbershop. He will now buy all the tools and products needed, and he will also hold interviews to hire some barbers.

Step4: Establish a Web Presence

We live in an age where the internet is the best way to reach people. Hank decided to set up social media profiles for his business. He has also decided to have a website made where customers can book their appointments. It will give him an edge over other barbershops as people can easily schedule their trips and won’t need to wait in long lines.

Step5: Promote and Market

The last step is to make a marketing plan and promote your business.

Before you start learning how to start a barber business, you need to figure out the services you will be providing to your clients. Only then can you start a barbershop business plan.

The business plan for a barbing salon will differ from the usual business plans. So, it’s a good idea to look at some samples of a barbershop business plan pdf. It is also good to go through other examples, such as cosmetics manufacturing business plan .

As Hank’s idea was to provide as many essential services as possible in a single space, the barber shop business plan for his shop can be used as a reference for other businesses. You can also look at a barber shop business plan pdf online for a better idea. Some services to be provided by Hank’s Barber Care include:

Male Haircuts

Hank’s Barber Care will specialize in all types of male haircuts and hairstyles. Our customers can use whatever hairstyle they want, and our barbers will fulfill their requests.

Head Massages and Conditioning Treatments

Our customers can also avail themselves of our massaging and conditioning services. These services can help customers relax and leave their stress behind. It can also help with blood flow and hair growth.

Razor and Wet Shaving Service

Straight razors are considered to be something of a specialty when it comes to barbers. And our customers can rest assured that they will find the same level of skill in our barbershop. They can expect hot lather, irritation-free shave with the sharpest stylings.

Beard Styling

No matter what the shape or texture of your beard is, our barbers can take it and turn it into a work of art with just a few masterful strokes of the razor.

Marketing Analysis of a Barbershop

Opening up a barbershop requires much more work than it might seem. And one of the most important steps to opening a barber shop is market analysis. It allows you to find and understand your customer base.

Your analysis should include both past and present trends in the market. It should also analyze cost requirements such as how much to open barber shop or what are the most critical considerations when starting a barbershop business. You can find more help in related plans such as eyelash extension business plan .

If you don’t understand market analysis and its components, you can refer to this barber shop business plan doc for help. In this document, we have researched and analyzed our business’s various market trends and target customer bases.

5.1 Market Trends

According to the Bureau of Labor Statistics, the Barber Shops Industry Group employed 738k people in 2019. It is also estimated that the job growth will increase by 5.55% in the next ten years. According to Forbes, barbering is also one of the fastest-growing professions in the US.

The market share of the barber shop industry is currently 5 billion, and according to IBISWorld, the industry’s revenue is also expected to rise by 1.5%.

5.2 Marketing Segmentation

The potential customers of Pro Cleaning Services are divided into the following groups:

Marketing Segmentation - Barbershop Business Plan

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5.2.1 Residential Community

Our main client base will be the nearby residents of Morristown. They are expected to avail of our services regularly. And they are also expected to utilize our more specialized services at least a few times a month. The presence of suburbs and family communities will help maintain a fresh flow of customers throughout each month.

5.2.2 Business Folk

Another vital part of our customer base will be people who don’t necessarily live in Morristown but are involved in businesses around the area. They are anticipated to use our specialized services more often as compared to the regular ones.

5.2.3 Work Facilities

Our third group of customers will be from the work facilities in and around Morristown. Workplaces are expected to use both our regular and special services, but their frequency of use is expected to be much less.

5.2.4 Job Hunters

Due to the fantastic job opportunities present around Morristown, we are also likely to get a steady flow of job hunter clientele. With our quick, neat, and affordable services, they will be able to look their best on their important days.

5.3 Business Target

To be the most popular barber service throughout Morristown and nearby towns.
To steadily expand our services and add more salon-related specialties as time goes on.
To have a profit margin of around $30-35k per month by the end of the fourth year.
To acquire and maintain a customer satisfaction score above 95%.

5.4 Product Pricing

Our price range will be moderate and relatively less than those of our competitors. We aim to offer better customer service to our client base in an affordable price range.

Marketing Strategy

To gain traction in a competitive market, you will need a good barber shop marketing plan. Furthermore, you will also need to find enough competitive aspects to put you over the other barbershops in the area.

You can do this through a free business plan for barber shop. And if you want to know how to open a barbershop, then this barber shop business plan is an excellent place for you to learn. We are describing all the necessary details you need to look for in your business. And we are also looking at some crucial factors that help increase the value of the shop, such as Competitive Analysis and Sales Strategy.

6.1 Competitive Analysis

We have ways to ensure maximum customer satisfaction. We will ask them for feedback and regularly improve upon services to ensure that the customers are cared for.
Our clients will be able to book their appointments beforehand through our website. This way they won’t have to wait in long queues.
Our customers can also contact us at any time through the website or our social media platforms, and we will provide a prompt response.
We’ll implement environmentally friendly services by using eco-friendly, non-toxic, and biodegradable products.

6.2 Sales Strategy

Our leading platforms for advertisements and branding will be Google ads and Social Media ads.
In the initial months of our shop, we will provide refreshing discounts.
We will also offer unique discounts for clients that want to avail a specialized service.

6.3 Sales Monthly

Sales Monthly - Barbershop Business Plan

6.4 Sales Yearly

6.5 Sales Forecast

Personnel plan

The success of any business is greatly dependent on the mannerisms and capability of the workers. Hank knew that his business depended even more on a competent workforce. That’s why in both his barber shop business proposal and in his business plans for a barber shop, he included a list of employees that will form his business.

7.1 Company Staff

A Co-Manager/Partner to help with the overall operation
4 Barbers for regular haircuts and services
3 Dedicated Barbers for specialized services
2 Full-time Cleaners
1 Web Developer to manage the website
1 Social Media Manager to handle the online presence
2 Sales Executives to organize and promote sales
1 Accountant
1 Receptionist

7.2 Average Salary of Employees

Financial plan.

Profits do not measure the true success of a business. There are a lot of aspects that go into the whole conclusion. And one of the essential ingredients is financial analysis. It will include the start up costs of a barbershop and the running expenses.

You will observe that just like this plan, every barber shop business plan or even reiki business plan will contain identification and in-depth analysis of your monthly and yearly expenditures. This way, you can figure out ways to reduce them to a reasonable and sustainable level.

Here we’re providing the detailed financial plan made for Hank’s Barber Care Shop so that you can get an idea of the business finances.

8.1 Important Assumptions

8.2 break-even analysis.

Break-even Analysis - Barbershop Business Plan

8.3 Projected Profit and Loss

8.3.1 profit monthly.

Profit Monthly - Barbershop Business Plan

8.3.2 Profit Yearly

Profit Yearly - Barbershop Business Plan

8.3.3 Gross Margin Monthly

Gross Margin Monthly - Barbershop Business Plan

8.3.4 Gross Margin Yearly

Gross Margin Yearly - Barbershop Business Plan

8.4 Projected Cash Flow

Projected Cash Flow - Barbershop Business Plan

8.5 Projected Balance Sheet

8.6 business ratios.

How do you write a business plan for a barbershop?

You can use the above mentioned business plan barber shop template to get a decent idea for what a business plan barbershop should contain.

How much money does it take to start a barbershop?

The cost incurred while starting a barber shop business plan depends on a lot of factors such as location, number of services, and scale of your business. But relatively, a barbershop is one of the easier businesses to start.

How do you attract customers to your barbershop?

The best way to attract customers is to give unique and quality services so that every customer leaves your shop satisfied.

How do you start a barber shop?

The first step to starting any business is to plan. And you can do this through barber shop business plans. You can refer to the sample business plan for barber shop here.

Download Barber Shop Business Plan Sample in pdf

OGSCapital’s team has assisted thousands of entrepreneurs with top-rate business plan development, consultancy and analysis. They’ve helped thousands of SME owners secure more than $1.5 billion in funding, and they can do the same for you.

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3+ SAMPLE Barber Shop Business Plan in PDF

Barber shop business plan, 3+ sample barber shop business plan, what is a barber shop business plan, why choose a barber shop for a business, making that successful barber shop business plan, what are some of the services that are typically offered in a barber shop, what are some of the common men’s haircuts offered in a barber shop, what are some of the tools and equipment usually found in a barber shop.

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Barber School Business Plan [Sample Template]

By: Author Tony Martins Ajaero

Home » Business ideas » Education Industry » Barber School

Are you about starting a barber school ? If YES, here is a detailed sample barber school business plan template & FREE feasibility report.

In case you didn’t know, there are loads of opportunities for those who run barber schools in the United States of America. Many people are trying to acquire barbing skills that will enable them put food on their table, pay their bills and ultimately become their own boss and a barber’s school is just an ideal place they can get the journey started.

You can be rest assured that your services would always be in demand not only by people who could not make it to the university or college, but also graduates who would want to just learn how to barb.

The truth is that if your barber school is well-equipped and staffed and it is government approved, then you may not have to struggle to persuade students to enroll in your school. If you have decided to start a barber school, then you should must make sure that you carry out thorough feasibility studies and market survey.

Lastly, you would need a good business plan to be able to launch a successful business and below is a workable barber school business plan template that will help your draft yours.

A Sample Barber School Business Plan Template

1. industry overview.

Baber’s school falls under the trade and technical schools industry and establishments in the trade and technical schools industry comprises of schools that offer vocational and technical training in a wide range of technical subjects and trades.

The trainings offered by trade and technical schools often leads to job-specific certifications. Instruction may be provided in diverse settings, such as the company’s training facilities, the workplace, the home or through distance-learning methods.

Key areas in this industry include music schools and musical instrument training, cosmetology and barber schools, flight training, apprenticeship training and other technical training.

If you are a keen follower of the Trade and Technical Schools industry in the united states, you will agree that the industry has experienced fluctuations over the last five years due to the recession and stagnant growth in federal funding for such schools.

High unemployment has caused individuals to seek out further education, while employers are increasing their training requirements to remain competitive. Going forward, decreasing unemployment rates combined with the increasing tuition of four-year colleges, will both boost enrollment in vocational training, and hamper industry growth.

The Trade and Technical Schools industry that barber’s shop is a subset of is indeed a large industry and pretty much active in countries such as United States of America, United Kingdom, Germany, France, Italy, Holland, Switzerland, Australia and Canada et al.

Statistics has it that in the United States of America alone, there are about 8,876 registered and licensed (accredited) trade and technical schools responsible for employing about 127,260 people and the industry rakes in about $13 billion annually.

The industry grew at -1.1 percent annual growth within 2011 and 2016. It is important to state that there are no establishments in this industry that have a lion market share.

A recent report released by IBISWorld shows that the Trade and Technical Schools industry operates in a countercyclical manner. The report shows that the industry revenue grew significantly as a result slow economic growth earlier over the five years to 2016, but has suffered subsequently.

Sluggish economic activity helped the industry to grow as the unemployed sought professional training to improve their job prospects. As national unemployment, has decreased in recent years, however, so has industry revenue.

The report further stated that in recent years, the restructuring of the US economy has accelerated. Service industry professions are in higher demand than ever, while growth in manufacturing continues to fail to impress. As a result, individuals displaced by major economic changes are still retooling their skillset.

Owing to the fact that it can be somehow stressful to get government accreditation for a standard vocational school cum barber’s school in the United States, it will be safe to say the industry is under saturated.

Some of the factors that encourage entrepreneurs to start their own barber’s school cum vocational school despite the fact that the business is challenging are that the business is highly thriving and profitable, they can easily get funding and support from government and charity organizations and the business can be started in any part of the world.

Over and above, starting a barber’s school cum vocational school requires professionalism and a good grasp of the trade you want to teach people. Besides, you would need to get the required certifications and license (accreditations) and also meet the standard for such business before you can be allowed to start.

One good thing about the trade and technical schools industry/barber’s schools is that there is a readily available market for their services because individuals naturally would want to acquire more skills and trainings. So, if you are well positioned and you know how to impart barbing skills to students, you will always smile to the bank.

2. Executive Summary

Joel Anderson® Professional Barbing Institute, LLC is a registered and accredited trade and technical school in Van Wert – Ohio, with bias in training professional barbers. We are registered under the United States’ Government. We are well equipped to train people on various barbing skills to meet with international best practices.

We are quite optimistic that our values and quality of training will help us drive our barber school to enviable heights and also help us attract the number of students that will make the business highly profitable. We will be dedicated to establishing good business relationship with our students giving them value for their money and reasons why they should continue to recommend their family members and friends to us.

We are in the Trade and Technical Schools industry to favorably compete with other leading brands in the industry both in the United States and in the globe. Our corporate business goal is to be among the top 5 barber schools in the United States of America.

As an institute, we are willing to go the extra mile to invest in some of the finest professionals (trainers/instructors) we can find and also, we have put processes and structures in place that will ensure that we are always at the top of our game when it comes to impacting knowledge as it relates to our training services. We have been able to secure permits from all relevant departments in the State of Ohio.

Joel Anderson® Professional Barbing Institute, LLC is owned and managed by Joel Anderson and other members of his faculty. Joel Anderson has over 15 years’ hands on experience in the Trade and Technical Schools industry in the United States and he is a Licensed Professional Barber and a Certified Technical Skill Trainer.

3. Our Products and Services

Joel Anderson® Professional Barbing Institute, LLC is a standard and accredited barber school that offers a wide range of trainings.

We will be dedicated to establishing good business relationships with our students giving them value for their money and reasons for why they should continue to recommend their family members and friends to us. These are the services we will offer as a barber school;

Class room training programs for aspiring barbers
Apprenticeship training programs for aspiring barbers
Beauty and cosmetology training

4. Our Mission and Vision Statement

Our Vision is to become the number one government approved barber school in the whole of Van Wert – Ohio, United States of America.
Our mission as a government approved barber school is to develop a highly successful, and profitable barber school which provides quality training in our community and to become the standard for an ideal barber school not only in Van Wert – Ohio, but also throughout the United States of America.

Our Business Structure

Joel Anderson® Professional Barbing Institute, LLC is aware that the success of any business lies in the foundation on which the business is built on, which is why we have decided to build our barber school on the right business foundation.

We want to build a business of dedicated workforce who will ensure that our students are satisfied and they get value for their money when they enroll in our barber school.

We are aware that it takes a business with the right employees and structure to achieve all what we have set to achieve, which is why will be putting structures and standard operating processes in place that will help us deliver excellent trainings and run the business on auto pilot.

Joel Anderson® Professional Barbing Institute, LLC will employ professionals and skilled people to occupy the following position;

Head of The School/School Coordinator

School Administrator

Instructors

Marketing and Sales Executive

Client Service Executive

5. Job Roles and Responsibilities

Head of the School/School Coordinator:

Increases management’s effectiveness by recruiting, selecting, orienting, training, coaching, counseling, and disciplining managers; communicating values, strategies, and objectives; assigning accountabilities; planning, monitoring, and appraising job results
Creates, communicates, and implements the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy.
Responsible for fixing prices and signing business deals
Responsible for providing direction for the business
Responsible for signing checks and documents on behalf of the company
Evaluates the success of the organization
Reports to the board
Responsible for overseeing the smooth running of HR and administrative tasks for the school
Designs job descriptions with KPI to drive performance management for tutors and other staff members
Regularly hold meetings with key stakeholders (member of the school board) to review the effectiveness of the schools’ Policies, Procedures and Processes
Maintains office supplies by checking stocks; placing and expediting orders; evaluating new products.
Ensures operation of equipment by completing preventive maintenance requirements; calling for repairs.
Defines job positions for recruitment and managing interviewing process
Carries out induction for new team members
Responsible for training, evaluation and assessment of employees
Responsible for arranging travel, meetings and appointments
Updates job knowledge by participating in educational opportunities; reading professional publications; maintaining personal networks; participating in professional organizations.
Oversees the smooth running of the daily activities of the school.
Responsible teaching students how to cut hair and the ethics of professional barbers.
Accesses the progress of students under their care
Ensures that students abide by the rules and regulations of the regulating bodies in the United States of America
Contributes his/her quota towards growing the school
Receives complaints from students and channel it to the appropriate quarters
Handles any other duty as assigned by the school coordinator.
Identifies, prioritizes, and reach out to new students, and business opportunities et al
Identifies development opportunities; follows up on development leads and contacts
Writes winning proposal documents, negotiate fees and rates in line with organizations’ policy
Responsible for handling business research, market surveys and feasibility studies
Documents all customer contact and information
Represents the company in strategic meetings
Helps to increase sales and growth for the school.
Responsible for preparing financial reports, budgets, and financial statements for the organization
Provides managements with financial analyses, development budgets, and accounting reports
Responsible for financial forecasting and risks analysis.
Performs cash management, general ledger accounting, and financial reporting for one or more properties.
Responsible for developing and managing financial systems and policies
Responsible for administering payrolls
Ensures compliance with taxation legislation
Handles all financial transactions for the organization
Serves as internal auditor for the organization.
Welcomes students and visitors by greeting them in person or on the telephone; answering or directing inquiries.
Ensures that all contacts with clients (e-mail, walk-In center, SMS or phone) provides the client with a personalized customer service experience of the highest level
Through interaction with students on the phone, uses every opportunity to build client’s interest in the company’s services
Manages administrative duties assigned by the school coordinator in an effective and timely manner
Consistently stays abreast of any new information on the schools’ products, promotional campaigns etc. to ensure accurate and helpful information is supplied to students when they make enquiries
Distributes mails in the organization

6. SWOT Analysis

In the United States, barber school is one of the many businesses that can easily generate business deals with little stress as long as they are well positioned and equipped to carry out their trainings. We are building a standard barber school with various training areas which is why we have decided to subject our business idea to SWOT Analysis.

We hired the services of a HR and Business consultant with bias in startups to help us conduct SWOT analysis for our company and she did a pretty job for us. Here is a of the result we got from the SWOT analysis that was conducted on behalf of Joel Anderson® Professional Barbing Institute, LLC;

Joel Anderson® Professional Barbing Institute, LLC is centrally located in an area with the right climatic conditions and demographic composition for the kind of business we want to run; our location is in fact one of our major strengths because we are in a location with the right demography.

Another strength that counts for us is the power of our team, our workforce and management. We have a team that are considered experts in the vocational school business, a team of hardworking and dedicated individuals.

Joel Anderson® Professional Barbing Institute, LLC is a new business and we may not have the financial muscle to acquire the latest machines and equipment needed to train students, to attract and retain the best hands in the industry and also to sustain the kind of publicity we want to give our business.

Opportunities:

About half of total government postsecondary education comes from state governments while federal contributions comprise mostly of grants bestowed on universities to be used for specific research.

A rise in government funding for universities will cause enrollment in technical and trade schools to grow, as government funding typically increases affordability for students who need education loans. Government funding for universities is expected to increase over 2017, representing a potential opportunity for the industry.

As unemployment declines, demand for courses provided by this industry will drop, as further education and training become less essential to finding employment. The national unemployment rate is expected to decrease significantly over 2017, posing a serious potential threat to the industry.

7. MARKET ANALYSIS

Market Trends

The trend in the barber school line of business is that the key to attracting students is the ease at which students learn how to cut hair and grow to become professional barbers. The truth is that any barber school that has good records and loads of positive testimonials from students who have passed through the school, will always thrive.

In the United States of America, the labor law and licensing requirements as it concerns barbers for each state differ. For instance, a cosmetologist who operates in the state of Maryland cannot make use of a straight razor, it is strictly reserved for only barbers.

While in the state of New Jersey both barbers and cosmetologists are regulated by the State Board of Cosmetology and there is no longer a legal difference in barbers and cosmetologists, as they are issued the same license and can practice both the art of straight razor shaving, coloring, other chemical work and haircutting if they choose.

Licensing is an important part of strengthening the beauty industry. When beauty professionals have to uphold high standards, it’s much easier for clients to take their chances on a new barber or barbershop. In the same vain, it’s easier for a barbershop to hire a new barber if you meet specific training requirements and test scores. As a result, licensure supports the beauty industry, your career, and your customers.

8. Our Target Market

Prior to choosing a location for our barber school, we conducted thorough feasibility studies and market survey and we were able to identify those who will benefit greatly from our service offerings.

The demographic and psychographic composition of those who require the services of barber’s schools cut across individuals, NGOs, aspiring entrepreneurs and religious organizations who need to sponsor interested members who want to acquire barbing skills.

Our Competitive Advantage

The fact that you would scale through huddles before establishing your barber school does not mean that there are no real competitions in the industry. The truth is that no matter the line of business that you are involved in, as long as it is called a business, you will definitely face one form of competition or the other and barber school is not an exemption.

So, if you are looking towards setting up this type of business, it is advisable to do your due diligence before launching the business if indeed you want to succeed. We are well trained and equipped to compete in the Trade and Technical Schools industry in the United States of America.

Our competitive edge is that we have the ability to quickly adopt new technology, we have access to highly skilled workforce and our location is in fact one of our major strengths because we are in a location with the right demography for the kind of business we run. Another strength that counts for us is the power of our team, our workforce and management.

Lastly, all our employees will be well taken care of, and their welfare package will be among the best within our category in the industry. It will enable them to be more than willing to build the business with us and help deliver our set goals and objectives.

9. SALES AND MARKETING STRATEGY

Sources of Income

Joel Anderson® Professional Barbing Institute, LLC is established with the aim of maximizing profits in the Trade and Technical Schools industry and we are going to ensure that we do all it takes to attract clients on a regular basis. Joel Anderson® Professional Barbing Institute, LLC will generate income by offering the following training services;

10. Sales Forecast

The fact that people are learning the art of barbing mean that the services of barber schools will always be needed. We are well positioned to take on the available market in and around Van Wert – Ohio and we are quite optimistic that we will meet our set target of generating enough income/profits from the first six months of operation and grow our barber school and our student base.

We have been able to examine the barber school business, we have analyzed our chances in the industry and we have been able to come up with the following sales forecast. Below are the sales projections for Joel Anderson® Professional Barbing Institute, LLC, it is based on the location of our business and of course the wide range of related training services that we will be offering;

First Fiscal Year (FY1): $275, 000
Second Fiscal Year (FY2): $450, 000
Third Fiscal Year (FY3): $600, 000

N.B : This projection was done based on what is obtainable in the barber school line of business and with the assumption that there won’t be any major economic meltdown and there won’t be any major competitor offering same services as we do within same location. Please note that the above projection might be lower and at the same time it might be higher.

Marketing Strategy and Sales Strategy

The marketing strategy adopted by Joel Anderson® Professional Barbing Institute, LLC is going to be driven basically by excellent customer service and quality training delivery. We want to drive sales via the output of our jobs and via referral from our satisfied students.

Joel Anderson® Professional Barbing Institute, LLC is strategically located and we are going to maximize the opportunities that are available which is why we spent more to locate the business in a location that will be visible and accessible to our target market.

Our sales and marketing team will be recruited based on their vast experience in the industry and they will be trained on a regular basis so as to be well equipped to meet their targets and the overall goal of Joel Anderson® Professional Barbing Institute, LLC.

Joel Anderson® Professional Barbing Institute, LLC is set to make use of the following marketing and sales strategies to attract clients;

Introduce our barber school by sending introductory letters alongside our brochure to schools, youth groups and other key stake holders in and around Van Wert – Ohio
Print out fliers and business cards and strategically drop them in offices, libraries, public facilities and train stations et al.
Use friends and family to spread word about our business
Post information about our barber school and the services we offer on bulletin boards in places like schools, libraries, and local coffee shops et al
Place a small or classified advertisement in the newspaper, or local publication about our barber school and the services we offer
Leverage on referral networks such as agencies that will attract students who would need our trainings
Advertise our barber school in relevant entertainment magazines, newspapers, TV and radio stations
Attend relevant expos, seminars, and business fairs et al to market our services
Engage in direct marketing approach
Encourage the use of Word of mouth marketing from loyal and satisfied students
Join local chambers of commerce and industry and other relevant groups to market our services.

11. Publicity and Advertising Strategy

Joel Anderson® Professional Barbing Institute, LLC is set to create a standard for the barber school business not only in Van Wert – Ohio, but throughout the United States of America which is why we will adopt and apply best practices to promote our business.

Here are the platforms we intend leveraging on to promote and advertise Joel Anderson® Professional Barbing Institute, LLC;

Encourage our loyal customers/students to help us use Word of Mouth mode of advertisement (referrals)
Advertise our vocational school in relevant aviation magazines, local newspaper, local TV and radio stations
Promote our vocational school online via our official website
List our vocational school on local directories (yellow pages)
Sponsor relevant community programs
Leverage on the internet and social media platforms like; Instagram, Facebook, twitter, et al to promote our brand
Install our Billboards in strategic locations all around Van Wert – Ohio
Direct coupon mailing approach
Distribute our fliers and handbills in target areas
Ensure that all our staff members wear our customized clothes, all our mini – aircrafts, and official cars are customized and well branded.

12. Our Pricing Strategy

At Joel Anderson® Professional Barbing Institute, LLC we will keep our fees below the average market rate for all of our students by keeping our overhead low. The prices of our training services and certifications will be same as what is obtainable in the open market.

Payment Options

The payment policy adopted by Joel Anderson® Professional Barbing Institute, LLC is all inclusive because we are quite aware that different customers prefer different payment options as it suits them but at the same time, we will ensure that we abide by the financial rules and regulation in the United States of America.

Here are the payment options that Joel Anderson® Professional Barbing Institute, LLC will make available to her clients;

Payment via bank transfer
Payment via online bank transfer
Payment via mobile money platform
Payment via Point of Sale Machines (POS Machine)
Payment via check

In view of the above, we have chosen banking platforms that will enable our client make payment for registering and school fees rendered without any stress on their part. Our bank account numbers will be made available on our website and promotional materials to clients who may want to deposit cash or make online transfers.

13. Startup Expenditure (Budget)

If you are looking towards starting a barber school, then you should be ready to raise enough capital to cover some of the basic expenditures that you are going to incur.

You would need money to secure a standard facility, acquire different types of training equipment, acquire license and permits, relevant software apps and you would need money to pay your workforce and pay bills for a while until the revenue you generate from the business becomes enough to pay them.

We have been able to pool cash that will be enough for us to successfully launch a standard barber school in Van Wert – Ohio. The items listed below are the basics that we would need when starting our school in the United States, although costs might vary slightly;

The total fee for registering the business in the United States of America – $750.
Legal expenses for obtaining licenses and permits – $1,500.
Marketing promotion expenses (8,000 flyers at $0.04 per copy) for the total amount of – $10,000.
The total cost for hiring Business Consultant – $5,000.
The amount needed for the purchase of insurance policy covers (general liability, workers’ compensation and property casualty) coverage at a total premium – $30,800.
The total cost for the purchase of accounting software, CRM software and Payroll Software – $3,000
The total cost for leasing facility for the business – $150,000.
The total cost for equipping our barbing saloon and training facility – $200,000
Other start-up expenses including stationery – $1000
Phone and utility deposits – $3,500
Operational cost for the first 3 months (salaries of employees, payments of bills et al) – $40,000
The cost for the purchase of furniture and gadgets (Computers, Printers, Telephone, TVs, Sound System, tables and chairs et al) – $4,000.
The cost of launching a website – $600
Miscellaneous – $5,000

Going by the report from the market research and feasibility studies conducted, we will need about four hundred and fifty thousand (450,000) U.S. dollars to successfully set up a medium scale but standard barber school business in the United States of America.

Generating Funds/Startup for Joel Anderson® Professional Barbing Institute, LLC

Joel Anderson® Professional Barbing Institute, LLC is owned and managed by Joel Anderson and other members of the faculty. They decided to restrict the sourcing of the startup capital for the business to just three major sources.

Generate part of the startup capital from personal savings and sale of his stocks
Generate part of the startup capital from friends and other extended family members
Generate a larger chunk of the startup capital from the bank (loan facility).

N.B: We have been able to generate about $350,000 (Personal savings $300,000 and soft loan from family members $50,000) and we are at the final stages of obtaining a loan facility of $400,000 from our bank. All the papers and documents have been duly signed and submitted, the loan has been approved and any moment from now our account will be credited.

14. Sustainability and Expansion Strategy

The future of a business lies in the number of loyal customers that they have, the capacity and competence of their employees, their investment strategy and the business structure. If all of these factors are missing from a business, then it won’t be too long before the business close shop.

One of our major goals of starting Joel Anderson® Professional Barbing Institute, LLC is to build a business that will survive off its own cash flow without injecting finance from external sources once the business is officially running.

We know that one of the ways of gaining approval and winning customers over is to offer our barbing training services a little bit cheaper than what is obtainable in the market and we are prepared to survive on lower profit margin for a while.

Joel Anderson® Professional Barbing Institute, LLC will make sure that the right foundation, structures and processes are put in place to ensure that our staff welfare are well taken of. Our company’s corporate culture is designed to drive our business to greater heights and training and retraining of our workforce is at the top burner.

As a matter of fact, profit-sharing arrangement will be made available to all our management staff and it will be based on their performance for a period of three years or more. We know that if that is put in place, we will be able to successfully hire and retain the best hands we can get in the industry; they will be more committed to help us build the business of our dreams.

Check List/Milestone

Business Name Availability Check:>Completed
Business Incorporation: Completed
Opening of Corporate Bank Accounts: Completed
Opening Online Payment Platforms: Completed
Application and Obtaining Tax Payer’s ID: In Progress
Securing a standard facility and reconstructing the facility: Completed
Purchase of reliable and easy to operate mini – aircrafts: Completed
Application for business license and permit: Completed
Purchase of Insurance for the Business: Completed
Conducting Feasibility Studies: Completed
Generating part of the startup capital from the founders: Completed
writing of business plan: Completed
Drafting of Employee’s Handbook: Completed
Drafting of Contract Documents : In Progress
Design of Logo for the business: Completed
Purchase of training tools and equipment and supplies: Completed
Printing of Promotional Materials: Completed
Recruitment of employees: In Progress
Purchase of the needed furniture, office equipment, software applications, electronic appliances and facility facelift: In progress
Creating official website for the business: In Progress
Creating Awareness for the business : In Progress
Health and Safety and Fire Safety Arrangement: In Progress
Establishing business relationship with vendors and key players in various industries: In Progress

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How to Create the Perfect Barbershop Business Plan [Free Template Inside!]

What is a business plan and why do you need it?

How to create a barbershop business plan from scratch?

Parting thoughts

4 situations where you might need a barbershop business plan

II. When you are bringing in partners:

III. When you are embarking on joint ventures:

IV. When you need to secure funding:

I. Executive summary

II. Business description

III. Industry overview

IV. Market and competitor research

V. Sales and marketing channels

VII. Financial projection

Sales forecast:

Cash-flow statement:

Break-even projection:

Balance sheet projection:

VIII. Management team

IX. Appendix

4 common mistakes to avoid when creating your barbershop business plan

I. Using a static plan

II. Unrealistic projections

III. Ignoring idea validation

IV. Vague goals

Download the FREE barbershop business plan template!

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Executive summary

How can a booking automation solution help you?

Ensure your barbershop plan is dynamic

Set realistic goals

Rely on data

Seek feedback

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Barber Shop Business Plan Template & Guidebook

How to Write a Barber Shop Business Plan in 7 Steps:

2. Products & Services Offered by Your Barber Shop Business.

3. Build a Creative Marketing Stratgey.

Target market

Customer base

Product or service description

Competitive analysis

Marketing channels

Form an LLC in your state!

4. Write Your Operational Plan.

What equipment, supplies, or permits are needed to run a barber shop business?

5. Management & Organization of Your Barber Shop Business.

6. Barber Shop Business Startup Expenses & Captial Needed.

7. Financial Plan & Projections

Frequently Asked Questions About Barber Shop Business Plans:

Who should you ask for help with your barber shop business plan?

Can you write a barber shop business plan yourself?

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